In a series of postings, we present some of the program highligths of the MCPC 2011 conference. The following is just one of more than 50 sessions we will host on Nov 16-19 in San Francisco, CA.
The relationship of mass customization and sustainability has discussed since quite a while, but still there is very little knowledge about this field. A dedicated track at the MCPC2011 will provide a closer look on this topic.
Sessions 3.5 (Nov 18): Mass Customization, Open Innovation and Leadership
Introduction: Mass Customization, Open Innovation and Leadership: Visualizing the Intangibiles
The introductory presentation to this session will be held by Ralf Reichwald (Munich University) and Kathrin Moeslein (Erlangen-Nuernberg University).
Visualizing the Invisible in MC & OI of Services, Systems and Solutions
Presented by Kathrin Moeslein (Erlangen-Nuernberg University) and Ralf Reichwald (Munich University).
The Open School Concept -- How to Integrate Students More Effectively into the University's Business Life?
Presented by Nizar Abdelkafi (Fraunhofer MOEZ) and Michael Bartl (HYVE).
Listen to the full content of these talks at the MCPC 2011, Marriot SFO Airport, San Francisco, Nov 16-19, 2011:
- Conference Website and Registration (reducted rates until Sept 30)
- All info here in one compact MCPC flyer
- Conference hotel and travel (rooms fill quickly, book now!)
- All posts about the conference in my blog
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