We are now working full pace to finalize the program planning for the MCPC 2011 conference. I don't know whether it was our co-chair Henry Chesbrough, the cooperation of four top universities like UC Berkeley, MIT, RWTH Aachen, and HKUST, our theme "Bridging Mass Customization and Open Innovation" or just the location San Francisco, but we go a really huge feedback on our call for proposals.
Also, the current news about the Cafepress IPO and rumors on more MC companies hitting Wall Street are building the excitement about the conference.
After a more critical review process compared to the previous years (about 35% rejection rate) of our program committee, we are proud to present more than 130 presentations in the main program and more than 20 plenary talks, panels, and keynotes in the business seminar.
The full program will be published in structured form on the conference website soon, but I will feature in a series of blog posts in the coming weeks some of the great content that will be presented at the MCPC.
Here some facts on the event:
Nov 16-19, 2011 - San Francisco Airport Marriott Hotel - mcpc2011.com
- Speakers from more than 25 different countries -- meet some of the top researchers in the field or the entrepreneurs that shape the field
- At least 45 sessions over the entire program, providing an in-depth view on many topics to build, implement, and run a mass customization program or to profit from open innovation and customer co-creation.
- Featured showcase sessions on special topics, bridging mass customization and open innovation
- Case Study Sessions - learn from direct experiences of entrepreneurs and managers DOING mass customization and open innovation
- Plenty of room to learn from latest research and studies
- Exhibition of technologies and enablers for mass customization and open innovation
- Networking receptions every evening, plus plenty of space to discuss during breaks and lunches
(Hint: If you are really curious, you already can get a sneak preview of many presentations in the parallel sessions here in the conference submission system. But this has a rather messy layout and no structure -- wait for a better version and also all plenary talks on the main conference site)
More info on the MCPC 2011:
- MCPC 2011 Business Seminar: Nov 16-17. Main Conference: Nov 17-19
- All info here in one compact MCPC flyer
- Conference Website and Registration (reduced rates until Sept 30)
- Conference hotel and travel (rooms fill quickly, book now!)
- More news about the conference in this blog
Comments