Background info: What is the MIT Smart Customization Seminar?

Registration is open  -- more information is here!

After a big success in the last year, we just have finalized the set up of the next MIT Smart Customization Seminar. It will take place on May 20 and 21, 2010, in the brand-new Media Lab Building II on the MIT Campus in Cambridge, MA (Boston).

While the MCPC conferences are large networking events and focused on the latest research and a broader range of topics, the MIT Smart Customization Seminar is an Executive Seminar focused on implementing and managing mass customization and personalization successfully in a corporate setting. It is organized by the MIT Smart Customization Group, a research-industry group I co-founded with a bunch of great individuals at MIT in 2007.

If you want to get an idea of what the seminar is and what to expect, have a look at a great summary of the last seminar (Nov. 2008), as compiled by bestselling author Patricia Seybold:

Smart Customization Comes of Age: Best Practices from the MIT Smart Customization Seminar 2008. By Patricia B. Seybold, CEO and Senior Consultant, Patricia Seybold Group January 8, 2009.
Download Patricia's report of the November 2008 seminar here. (c) Copyright by Patricia B. Seybold, P. Seybold Group 2008.

Registration is open  -- more information is here!  It will become THE smart mass customization event 2010 in North America.

Comments

[Danny Wong]

(to avoid ending up on spam, i will refrain from links in my comment)

Frank,

I have a few suggestions for speakers in the realm of mass-customization who I can happily connect you with.

companies include:
Blank Label (my own - co-created dress shirts, bootstrapped)
LaudiVidni (custom handbags, angel funded)
CreateMyChocolate (personalized chocolate bars, organic growth company)
Gemvara (custom jewelry, VC-funded, formerly Paragon Lake)

Mass-customization expert / consultant:
Dave Gardner, Fast Company Expert Blogger

feel free to email me @ the email I drop with the comment.

cheers,
danny