Everybody
knows about some product he or she struggles with once in a while. Maybe you
even thought of a solution. Now you can upload these solutions to a website and
share them with the world.
RedesignMe is a great Dutch
company focusing on open innovation and user co-design, It was founded by
designer Maxim Schram who was frustrated that he had some great ideas how to
improve existing products, but had not opportunity to get companies listen to
his ideas.
So he started his own web site
posting his ideas for improvements – and inviting others to do the same.
His
company, RedesignMe, aims to improve the products and services around us by
collectively rethinking bad products into better products and good ideas into
great ideas. The offering is called Design Critique. Maxim even came up with a
simple toolkit so that users are able to quickly capture ideas. Actually it is
not more than a simple, easy to use drawing tool that allows you to draw on a
photo of a product. But is a great help to really express what you are going to
say.
With Design
Critique, RedesignMe collects the best product improvements based on their
users input and communicates that back to the original product designers &
producers.
RedesignMe
contacts the companies behind the products in question to show them the
feedback and encourages them to reply directly to the users and eventually fix
the problems.
RedesignMe
also encourages the companies to work more closely with their end-users by
setting up RDM Challanges, their second product.
RDM
Challenges are conceptual or design-driven challenges initiated by
companies that want to involve their customers more closely into their product
development process. RDM Challenges clearly describe a (design) problem and
participating users are rewarded for their input through their RDM system.
Feedback can be in form of a comment, sketch, set of pictures, mood-board, movie,
prototype or total redesign. They just started
the first RDM Challenge for the DECT Forum, for concepts based around their new
CAT-iq technology: http://cat-iq.redesignme.com
As an
incentive, participants can earn points (RDMs) by co-designing products with
manufacturers. They can redeem these RDMs in their online shop.
In a short
while, RedsignMe also plans to introduce the "RDM Challenge Pro",
where they invite people to come to our office to co-design products, and
discuss with manufacturers.
So another
opportunity for you, the consumer, to place your creative ideas.
Comments