Tip Us!

Read more on Mass Customization, Open Innovation, Business Administration and more!

The Market for Open Innovation 2013! New totally updated version of the most comprehensive market study on OI intermediaries out now!

Competivation Consulting - Innovation & Strategy Consulting and Education!

Events & Workshops

Executive Trainings at RWTH Aachen
Custom Education Programs on OI, MC and Innovation Management. Contact us for info!

Find more Tweets in my Twitter Timeline!

Recent Studies & Publications

Executive Report: The Market for Open Innovation - 2013

The Market for Open Innovation 2013: Completely new study on open innovation providers and platforms.

Praxishandbuch Technologietransfer
Praxishandbuch Technologietransfer: Innovative Methoden zum Transfer wissenschaftlicher Ergebnisse in die industrielle Anewndung

The MC 500 Study
The Customization 500: Benchmarking 500 Co-Design Toolkits in MC BtoC eCommerce

Proceedings of the MCPC 2011 - Access all materials

2nd edition of our book on customer co-creation (published in German in April 2009)
Our German book on Open Innovation, Crowdsourcing and Customer Co-Creation. Reichwald & Piller: Interaktive Wertschoepfung

The MCPC 2011 Proceedings
H. Chesbrough & F. Piller (Eds): Proceedings of the MCPC 2011: All slide sets, papers, and 15+ hours videos of the MCPC 2011!

Recent Awards and Recognitions
Our hack is amongst the finalist at M-Prize!

« Footwear Customization 3.0: The First Rapid Manufactured Shoe | Main | MCPC 2007: How you can participate at THE mass customization event of 2007 »

November 02, 2006


Jennifer Pearson

This is a great summation of the ever-changing t-shirt customization marketplace. And you're right, it will be interesting to see what segment this new company can capture.
Still researching Neighborhoodies...
Thanks for the post.

adam fletcher

Having spent a little time with the stagr beta I'd say DNA stylelab still has work to do. I can't get my head round not being able to mix the design elements from more than one artist? Maybe its just me but I think that either I should have free choice and I can customize or I should just let the artist design the tshirt for me as they would intend it to look. If stagr and Innertee can convince them I'm sure it wouldn't be too difficult to find artists willing to offer their creations into a shared pool. It'll be interesting to see what happens when they become more established.

The comments to this entry are closed.