2005 Innovations in Product Development Conference
November 9–10, 2005, MIT Stratton Center (Building W20-307)
http://cipd.mit.edu/pd/index.htm
Join us at MIT for this important two-day conference on product platform design and product family management, which is organized in conjunction with MIT's Center for Innovation in Product Development.
The event will be entirely focused on the topic of product families and platforms. Rather than designing one product or service at a time, many firms have realized that they can increase their market share and profitability by offering strategically positioned families of products. In many cases these families can be developed based on scalable or modular platforms, which allow leveraging the benefits of commonality and standardization, while responding to the challenge of increasing mass customization.
Keynote speakers:
Professor Marc H. Meyer, Matthews Distinguished University Professor, Northeastern College of Business Administration. Lead Author of "The Power of Product Platforms"
Mr. B. Joseph Pine II
Author of "Mass Customization: The New Frontier in Business Competition". Literally wrote the book on the subject, loves to say that "Mass Customization will be as important in the 21st century as Mass Production was in the 20th."
Organizing Committee:
Prof. Olivier de Weck, MIT
Prof. Timothy Simpson, Penn State University
Prof. Chris Magee, MIT – Director CIPD
Dr. Suzanne Woll, United Technologies Research Center
For more information and regsitration go to http://cipd.mit.edu/pd/index.htm
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