From 8th to 12th of April 2013, famous trade show HannoverMesse will take place in Hannover, Germany. Are you going to be there? Great! So will I.
The German Federal Ministry of Education and Research (BMBF) will have a large exhibition stand in a prominent spot (hall 2, stand C24) and has invited my research group at RWTH Aachen University to join them. We will present the latest findings from our research project KUMAC which is being funded by the BMBF.
I will be there on Monday, 8th, during the afternoon. Of course, members of our project team will be present throughout the week. So if you are going to visit any the largest industry tradeshow of the world, make sure to stop by!
The objective of the KUMAC project is to develop new methods for mass customization providers in the German retail market. These methods support an increase in productivity and value creation potential of these retailers.
At HannoverMesse we will simulate the prototype of an interactive value-creation process in mass customization, using KUMAC technology to demonstrate its potential to increase both effectiveness and efficiency. In detail we will show and expain:
- The Live-Help-System connecting online-offline configuration,
- The Tablet Configuation Software,
- 3D-Scanner and Softwaretools as well as
- RFID-Technology for mass customization.