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Upcoming Workshops with Frank Piller


Next edition of our Executive Education Program at
Three days on mass customization, customer co-creation, and relationship marketing Building the Customer Centric Organization: Madrid, 18-20 June 2012
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Executive Trainings at RWTH Aachen

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    Recent Publications


    The MC 500 Study
    Walcher & Piller: The Customization 500: An international benchmark study of 500 companies in mass customization and personalisation in consumer e-commerce

    Executive Report: The Market for Open Innovation - 2010
    Diener & Piller: The Market for Open Innovation: The First Study Comparing More Than 50 Brokers, Intermediaries, and Consultancies for Open Innovation

    2nd edition of our book on customer co-creation (published in German in April 2009)
    2nd edition. Our German book on Open Innovation, Crowdsourcing and Customer Co-Creation. Reichwald & Piller: Interaktive Wertschoepfung: Open Innovation, Individualisierung und neue Formen der Arbeitsteilung. 2. Auflage 2009. Gabler Verlag, 29.90 EUR.


























































































































































































































































































































































































































































































































    « Meet 100+ CEOs of Mass Customization Companies and VPs Customization & Personalization of Global Organizations at the MIT SCS 2010 | Main | Lessons for Start-Ups in Mass Customization, As Told by Blank Label to The New York Times »

    May 13, 2010

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