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March 22, 2008



Thank you,

I will be flying in from
time to time to see
what's new and


Wouter Walmink

It is great to see other industrial designers trying to make mass-customization truly accessible to consumers. The low-tech approach is a delightful change from the uninspired selection processes most online customization tools offer.

Maybe of interest to the readers of this article:
We at studio:ludens are creating online design tools that generate a similar sense of fun & ease in the design process. Currently launching our first product, we are very interested in your opinion about it.


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